Privacy Policy
Last updated: September 28, 2023
At Perlekoko we attach great importance to protecting the privacy of our customers. This privacy policy describes how your personal information is collected, used and disclosed to others when you visit or purchase something from www.perlekoko.com ("the Website"). Our privacy policy complies with the General Data Protection Regulation (GDPR).
Perlekoko Sole Proprietorship, located at Klipsenstraat 2, 9160 Lokeren in Belgium, registered in the Belgian trade register under company number BE0793.688.246, is responsible for the collection and processing of customers' personal data for customer and order management (including customer administration, follow-up of orders/deliveries, invoicing and sending marketing and personalized advertising) on the website www.perlekoko.com.
Getting information
When you visit the Website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and certain cookies installed on your device. In addition, as you browse the website, we collect information about the individual web pages or products that you view, the websites or search terms that brought you to the website, and information about your interactions with the website. We call this automatically collected data “device data”.
We collect device information using the following technologies:
- “Cookies” are data files placed on your device or computer that often contain an anonymous unique identifier.
- “Log files” track Site operations and collect information including your IP address, browser type, ISP, pages from which the Site is sent and where the Site directs you, and date and time stamps.
- “Web beacons,” “tags” and “pixels” are electronic files used to record information about your use of the website.
When you make or attempt to make a purchase on the website, we collect certain information from you including your name, billing address, shipping address, payment information, email address and telephone number. We call this data "order data".
When we talk about "personal data" in this privacy policy, we mean both device data and order data.
Using personal data
We use the order information we collect generally to fulfill orders placed through the website (including processing your payment information, preparing for shipment, and providing invoices and/or order confirmations). We also use this order information to: communicate with you; check orders for potential risks or fraud; and send you information and advertisements about our products or services, according to the preferences you indicate.
We use the collected device data (in particular your IP address) to monitor potential risk and fraud, and more generally to improve and optimize our website (for example, by generating analyzes of how our customers navigate the website and to assess the success of our marketing and advertising campaigns).
We provide your personal data to third parties who help us use your personal data as described above. For example, we use Shopify to manage our online store. On the page https://www.shopify.nl/juridisch/privacy you can read how Shopify handles your personal data.
As described above, we use your personal data to send you targeted advertisements or marketing messages that may be relevant to your interests.
Your rights
If you live in Europe, you have the right to access the personal data we hold about you and to request that your personal data be rectified, updated or deleted. If you would like to exercise these rights, please contact us using the contact details below.
If you live in the EU, we also note that we process your personal data for the performance of agreements we have with you (for example if you order something via the website) or for the pursuit of our legitimate interests listed above.
Retention period
When you place an order via the website, we store your order information until you ask us to delete this information.
Amendments
This privacy policy may be updated occasionally, for example because we change the way we work with data or for other operational reasons or because this is required by law or regulation. By visiting our site you agree to our collection and use of information as stated in our privacy policy.
Contact
For further questions or comments regarding our privacy policy, please contact hello@perlekoko.com.
